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Allbirds Inc., the San Francisco footwear maker once valued at roughly $4 billion, announced on April 15, 2026 that it will sell its footwear brand and related assets to American Exchange Group for $39 million and rebrand its remaining public shell as NewBird AI. The company said it has executed a $50 million convertible financing facility with an undisclosed institutional investor to buy high-performance GPUs and launch a GPU-as-a-Service and AI-native cloud offering.
The financing and asset sale require shareholder approval at a special meeting expected on May 18; the company has indicated a special dividend to eligible shareholders is planned for the third quarter and has named a record date in late May.
News of the pivot triggered volatile trading: BIRD shares jumped several hundred percent in a single session, briefly spiking as high as the high hundreds of percent before settling lower.
Executives say proceeds will be used to acquire GPU assets and pursue partnerships and M&A, while the buyer will continue producing Allbirds footwear under the brand it acquired.






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